MADAN, Christopher R. Neuromarketing: the next step in market research?. Eureka, [S. l.], v. 1, n. 1, p. 34–42, 2010. DOI: 10.29173/eureka7786. Disponível em: https://journals.library.ualberta.ca/eureka/index.php/eureka/article/view/7786. Acesso em: 30 apr. 2024.